Getting Sponsorships for your iPhone apps

iPhone apps are a great way to extend your market reach and create a new revenue stream. iPhones are the most sold mobile device and in fact are outselling personal computers. More and more people are using mobile devices to communicate, work and play. Getting into the iPhone app marketplace is a next logical step to anyone who is serious about making money online. Whether you’re a service provider, Internet marketer, or bricks and mortar business creating iPhone apps can be a great way to extend your market reach, offer new services and products, and make more money.

You can make money in a few different ways via iPhone apps such as via pay per click ads, directly charging for your app, or by getting sponsors for your iPhone app. You can embed advertisements into your iPhone application that activate on a random basis when a user uses the application. You can presale the sponsorships. Simply write to any company or business about your app and offer a sponsorship opportunity. A good idea for sponsorships is to solicit anyone who has a product or service that is complementary to you but not a direct competitor. Even large companies sponsor iPhone apps so if they’re doing this, then it is a good sign that it is a legitimate way to promote a product or service.

If you’ve created an app where your users can be notified of new video and watch the video on their iPhone your potential sponsors will be delighted with the idea that not only will users see their advertisement on the web via computer, but also users will be notified remotely of a new video and encouraged to watch right from their iPhones. This provides an added incentive for advertisers that can’t be ignored.

Many businesses will be interested in sponsoring your iPhone application especially if they don’t have the technical knowhow or interest in creating their own iPhone apps. Who you market your sponsorships to will depend on who your target market for the application is, and what your motives are behind having the app. But, I’m sure you can see that the opportunities are endless when it comes to iPhone apps and earning money via sponsorship of the iPhone apps. If your iPhone app is especially exciting, new and useful some sponsorships go for as high as $25,000 so the sky is truly the limit when it comes to iPhone apps and your ability to earn extra revenue with them.

Multimedia and Mini Sites

It’s hard to believe that only a couple of decades ago, the Internet was a land of nothing but text. Today, it is filled with graphics, animation, audio and video. These things have not only made the World Wide Web a more entertaining place, they have also brought forth new ways of sharing information.

Improved hardware and software, along with websites such as YouTube, have made it easy for any webmaster to utilize multimedia on his website. But not everyone agrees that this is a good thing. Some employers have banned the use of certain sites in the workplace because of it, citing decreased productivity. And some Internet users are not fond of music or video popping up without warning.

This has led some mini site owners to shy away from using multimedia on their sites. They worry about turning their visitors off, so they stick with text and graphics. But is that really necessary?

Audio and video are great educational aids. They can also make an impact in a way that the written word just can’t. And these days, most Internet users are accustomed to being greeted with sounds and moving pictures when they visit a website. Those who need to keep things quiet for one reason or another usually keep the volume turned down or muted.

If you’re still worried about upsetting visitors with multimedia, there’s a simple compromise you can make. Just adjust your code so that the audio or video doesn’t start automatically when the page is opened. Those that want to listen can click the play button, and those who prefer not to can leave it be.

Audio and video can inject personality into your site. It brings your words to life and makes it much easier to illustrate certain things. Don’t be afraid of it. Use it to make your mini site more attractive and useful.

Archaeologists Uncover the Best Passive Income Program

Oh come now: You didn’t really expect an example of the best passive income program unearthed from the depths of an ancient Egyptian sarcophagus in Sakkara, surely? Although we can take lots of wonderful lessons from ancient history, online passive income generation is not yet one of them.

But what are forensic digital archaeologists going to say about the subject in the far distant future. (Say, about 5 years from now…) Will they look back, and say “Information product creation turned out to be the most versatile passive income strategy!” – or will they take its other great rival, affiliate marketing, and create holographic brain chip shows about “The Fall of the Super Affiliates”?

Flippancy aside, it’s amazing what razor-sharp vision hindsight can bestow. But for now, all you can do is pick the passive income plan that works the best – and the most naturally – for you.

If one plan isn’t right, don’t be afraid to switch chariots, mid-race. For example, you may start out determined to be a niche blogger, with a small fortune invested in several domains and hosting packages (before somebody finally tells you about reseller sites). But several months and several hundred dollars into your experiment, you suddenly realize… you hate niche blogging. That free Special Report you created as a sign-up bribe to your “1,001 Liverwurst Recipes” blog did so well, you’re thinking of switching your passive income generation to original info products.

That’s perfectly alright. Most top entrepreneurs will tell you they had several “failed” experiments, before they finally hit on the perfect business model.

And don’t worry – all that work you put into learning niche blogging will come back to reward you, when you unearth and repurpose all that content you wrote, a year or so from now.

Where to Find Outsourcing Talent on the Internet?

Beginning the search for a virtual assistant, freelance writer, graphic designer or IT specialist to outsource some of your daily work may seem like a daunting task, but it can be easier than you think. While the idea of having someone to pick up the slack may sound appealing, the thought of finding right professional may seem a bit overwhelming. The Internet provides a bevy of resources to help you in your search for a qualified professional for your outsourcing tasks, no matter what type of help you need.

There are several sites on the Internet dedicated to connecting businesses and freelance professionals for short-term and long-term projects. Most of them work on the same system, although you may find slight differences among them.

Freelance job boards are a good starting point when you are searching for a professional partner to team up with and get things done. Some of the more popular sites include http://www.elance.com, http://www.guru.com and http://www.rentacoder.com. It never costs a business a fee to post a project on these sites and you can begin collecting bids on your project immediately. As the business owner, you control the choices on these job boards. You post the work you need done along with some pertinent details about the specifics and the deadline for how long you will accept bids.

The interested freelancers then submit a proposal detailing their plan for your project, their bidding price and answers to any specific questions you ask. As the outsourcer, you peruse the proposals at your convenience until you find one that seems like a good fit. Then you simply offer the job to your chosen individual or firm, they accept your offer and you are off and running.

Freelance job sites like these can make your search for outsourced talent quick and easy so you can get on with the business of running your business.

How to Evaluate Bids When Outsourcing a Work Project

If you use an online freelancing site to outsource work projects, you know it can be frustrating to determine how to choose the right person for the project award. There are several criteria to take in account to make sure you pick the person with the best skill set for the task.

The first thing to consider is the amount of experience the professional has in the area of your project. Have they completed similar projects for other companies? If so, did they receive quality feedback reflecting a high level of skill and commitment to the job? Did they ask questions when they were unclear on the details or did they decide to “wing it,” resulting in the need for re-writes and extra editing time?

Feedback from previous employers may also offer insight into whether or not the freelancer had a positive attitude regarding the project. Even if you are outsourcing a one-time project, dealing with someone with a negative attitude can be a significant drain on your time and energy. Try to pass on that potential problem if you can.

Obviously, one area where you can differentiate between bidders is in price. Don’t fall into the trap of automatically assuming the lowest bidder is your best choice. When you are outsourcing to a writer, for example, you will often find many writers who will offer to prepare 500 words of content for just $1 or $2. You may find you are sorely disappointed, though, when you see the final product. These extremely low-priced writers often have very little grasp of the ins and outs of the English language. You may wind up needing to have the content completely re-written by another writer. Every business owner wants to get the most for their money, but cutting corners may cost you more in the long run.

Recurring Revenue Stream Ideas For Service Providers

You might think that just because you have a service based business that you can’t cash in on the recurring revenue model for creating some consistent cash in your bank account, but you would be wrong. As a service provider you’re an expert at the services you provide, you can create many products that your current customers, or brand new customers, such as those who wish to make money doing what you do, may desire. Only your imagination limits you in the case of creating recurring revenue streams for service providers.

Graphic Designers — Create a start customer membership package that includes a specific number of graphics for a set monthly fee. For instance, you might normally charge $135 for a large graphic banner, $60 dollars for a 125×125 button, and so on. But, with the monthly package you can offer to give a client a graphical banner and a button, or other choices (it’s up to you) for the price of say one banner each month as long as they are on a retainer basis.

Usually in these models there is no roll over. If the client does not use their points within a specific time period then they don’t get to. Part of what they are paying for, and getting such a super deal on is having the time reserved for that particular month to work on your project. People like being exclusive, and getting special treatment so if you sell it as a special club you will have a certain number of takers especially if the price is attractive.

Web Designers — If you already build WebPages an ideal recurring stream of cash for you is to also offer hosting. You can easily get a reseller’s account via Hostgator.com and start your own hosting company setting the prices you desire. If you understand about the technical requirements, and issues involved with a hosting company this can be a worry free stream of recurring revenue for you.

Another idea for a web designer is to offer regular backups and maintenance for a monthly recurring fee. Many clients do not realize that websites require security updates, backing up, and other technical background things. They may believe that once the site is built that you’ll be there forever to fix it when it breaks but we all know that this cannot be promised without a fee of some kind due to the nature of the technology. Therefore, having a monthly recurring maintenance fee will a better understanding of the work that goes in to maintain a website as well as give you a nice recurring fee.

Virtual Assistants — Performing administrative tasks doesn’t seem to lend itself too well to a monthly recurring revenue stream, but you would be surprised. Setting up discounted, expiring hours that are purchased in advance that give clients the right to a certain amount of your time each week or month can give you a recurring source of revenue in a way that charging after the fact can’t. For one thing, the time expires. So it will be important for your client to be prepared with what he or she wants accomplished in any given month.

With this model it is important that you have a really good contract and standard operating procedures that your client signs to demonstrate an understanding of how the contract works. Hours don’t roll over, and ever client can’t expect 24 hour turn around, or to give you 20 hours of work the last day of the month. Setting firm boundaries and giving specific information will help alleviate any problems that might arise with this model.

What are long tail keywords?

Long tail keywords are simply expansions of basic or more generic keywords. Long tails may include a variety of combinations of keywords or keyword phrases, but are always extremely specific. In other words, they are the keywords and phrases people use to search for your business and/or products when they know exactly what they are looking for.

For example, a basic keyword phrase may be “organic cooking” while a long tail extension of this keyword phrase may be “organic cooking lessons in Rochester, NY” or “organic cooking for vegetarians” or “organic cooking made easy”.

The good news about optimizing for long tail keywords is that 1, they are much easier to rank for and 2, you are far more likely to see an increased conversion rate among long tails because customers searching for such specific keywords know what they want and are looking to buy it.

When using long tail keywords, it is also critical to assign a unique topic to each page of your website. Unique page titles make it easier for search engines to find and rank you, as well as trust the legitimacy of your site. So, while one page may contain the title and long tail keyword of “organic cooking for beginners” other pages might have titles and topics such as “recipes for organic cooking”, “why choose organic cooking” and “cooking organically for my family”.

As you can probably imagine, many people might search each of these long tails for various reasons. By anticipating these searches, you will put yourself ahead of the game and at the “top” of the charts.

Use Affiliate Power to Boost Contest Promotions

Now that you have an email list, you want to promote it. You’ve decided to use an online contest to boost email list sign ups, and now it’s time to get it all in motion. You’ve done the blog posts, created the graphics, decided on the type of contest, got all the technology in place, and now you’re ready to roll.

An online contest will generate leads, make sales, drive traffic to your website, increase brand recognition, and even create consumer generated content. All of which will add to your business’ bottom line. There are many ways to promote contests and you should use them all, but one overlooked method is to use affiliates.

Affiliates can use your contest to help them promote your products and services, so why shouldn’t they want to promote it? You can sweeten the pot by offering some sort of pay out, or you can have another simultaneous contest only for your affiliates awarded to the person who gets the most people to sign up for the contest. This will encourage them to promote your contest even more.

If you don’t have affiliates yet, you can use the contest to boost subscriptions and affiliates at the same time. Email lists and affiliates are fabulous ways to promote all your products and services to the most people with the least effort. If you have more than one person promoting with you, at the very least you’ll double your efforts. But, if you have an army of affiliates excited about the contest then you may be able to multiply yourself. What can be better than that?

Online contests are an enormous boost to traffic and if you use the contest the right way: To get new email addresses for your email list — you’ll be reaping the benefits of the contest for months and even years to come.

It is important to follow some basic guidelines when creating an online contest:

* Know the laws — Every state and country has different laws regarding contests, including online contests. Do a double check to ensure that your contest is legal.
* Know your goals — Clarify your goal of building your email list via online contests and ensure that you’re set up to do just that.
* Be creative — Don’t skimp on graphics and other marketing collateral for your online contests. Contests are fun so have fun creating it and everything that goes with it.
* Use all avenues — Marketing is never a one trick pony. It’s important to use all avenues of marketing for your contest including email, social media, blogging, podcasting, webinars, guest blogging, etc… don’t ONLY use affiliates. Use everything.
* Be ready — That’s right, don’t ignore the technical aspects of the contest. Ensure the technology works, double check with your website host that it can handle a sudden boost in traffic, and ensure that your landing pages are set up right. Nothing is worse than doing all that work only to have a crashed site or someone going to the wrong landing page and not being able to enter their email address.
* Educate your affiliates — Before the contest let your affiliates know about what you’re doing so that they will also be ready to promote your contest. Get them excited too about promoting it and winning something themselves.
* Announce the winner — You’d be shocked at how many people have a contest and never publically announce the winners. It’s important to promote your winner as much as you promoted the contest. Believe it or not, it’s yet another opportunity for you to get more newsletter signups because they’ll want to know about the next contest once they see a real winner.

Affiliate Marketing Secrets – Taking it to the next level

If you’ve had some minor success with promoting affiliate products you’re probably wondering what you can do to move up the ladder to the next level. You seriously want to become a super affiliate and start making six figures in affiliate marketing so you can quit your “day job” and come “home” full time.

Well, it is possible for you to come home full time if you pull out all the stops and truly devote yourself to affiliate marketing as your career choice. Once you are earning money it is important to invest in your business so that you can take it to the next level. Remember that you are only one person, and if you really want to reach your dream of quitting your job, or making this part time endeavor earn a full time income, you’ll need to think strategically.

Outsource – You’re only one person, and you only have so many hours in the day. The quickest way to increase your reach and your income is to outsource various administrative tasks to someone trained to do those tasks.

You can outsource to:

Virtual Assistants – Handles administrative tasks such as customer service, formatting eBooks, eReports, checking email, posting blogs and content.

Graphic Designers – Handles all your graphic needs such as banners, book covers, and can even design special buttons and graphics for your website.

Affiliate Managers – If you create your own product which you want to promote via your own team of affiliates an affiliate manager can help boost sales by directing your sales army and motivating them. The affiliate manager would also create or have created banner ads, text ads, and marketing materials for your affiliates to use.

Content Managers & Producers – The content manager would handle all content for your site from creating a publication calendar, to writing or having written the content, and posting or having posted the content where appropriate. The Content Producer would only write content as directed. He or she can then send it to your VA to post.

Web Developers/Designers – This person would design your website, and perhaps maintain your website in terms of security and upgrades and updates.

Some people choose to employ an Online Business Manager sometimes referred to as an OBM to organize and lead all the people above including your activities. The OBM can help keep you on track with product creation, newsletters, and your marketing goals. There are others to whom you can outsource but it is best to start small. Always remember your budget, and once you’ve started earning some money stick to a budget for outsourcing so that you can run your business the way you want to.

By outsourcing various tasks you can concentrate on what it is you do well. Perhaps you’re an idea person who can churn out money making ideas but you’re not good at implementing them. If you have a staff at your fingertips you can simply tell you Content Manager to find someone to write the eBook or eReport or other informational product that you want per the terms of your outline. Then it will be created fast and you can keep coming up with ideas and work on the more “fun” aspects of your business like engaging in social media while sitting on the beach someplace. Now, that is truly taking your business to the next level.

A Dead Simple Follow-Up Idea!

I just thought about something concerning my last post.

I’m going to give you a ‘nudge’ in the right direction that could easily bring in an extra $500 to $5000 per month, if you don’t mind some old fashioned hustling.

Let’s say you purchase the “Developers” license (available as an upsell) for something like this software I mentioned.

Here’s a quick way to make that investment pay for itself in spades…

Pick a popular offline niche. let’s say something like “dentists” or even “realtors”.

Now you setup a WordPress blog, install the plugin and add some related content.

You don’t even need to write it yourself. This is where you just pick up some PLR or special reports with resale rights to use as content & incentives.

Then you turn around and call on 10 businesses in the phone book or just take a walk around your local business district and show them what you’ve got.

It’s easy, you don’t have to explain the whole thing…

Just get them to visit the site, enter their name and email address and click the “submit” button that will give them the free referral link.

On that same page, you’ll see a couple of social media buttons.

Just tell the guy with the credit card/check book to share it to his Facebook page or Twitter/LinkedIn account and let him watch how the message spread virally when he checks his stats the next day**.

(**This gives you an excuse to follow-up)

Then offer to turn the site over to him for “$xxx,xx”.

(Don’t forget to offer upsells like personalizing the site, signing them up for an autoresponder account or whatever else they might need to get the most out of their new viral referral system.)

How much do you think you could make by setting up viral lead-generation sites like these for offline niche businesses?

Businesses in the offline world live or die by referrals.  You can be their hero and make some stress-free cash with just a couple of hours setting this up.

PS — Don’t forget about the power of simply hiring some college kids to actually run this thing for you like a business.  It’s ridiculously simple to setup these sites and kids are more than willing to go calling door to door for some spending cash.